Duration: 2 days
Overview
This Design Thinking course is 60% hands-on, allowing participants to learn by doing. By the end of this course, teams have the tools and confidence to apply Design Thinking principles to any challenge to transform the way they create and innovate.
Objectives
- Understand the design thinking process
- Identify and assess opportunities through customer needs analysis
- Create clear product specifications based on desirable customer needs (human), feasible (technology), and viable (business)
- Generate and evaluate new product and service concepts through applied creativity
- Learn iterative prototyping
- Design services for enriched customer experiences
- Evaluate the economics of product development
- Plan and manage innovation projects effectively
Outline for Essentials of Design Thinking Training
- Introduction
- Understanding the Design Thinking Process
- Product vs Projects
- Overview of Design Thinking
- The Empirical Process
- Design Thinking, Lean, Startup, and Agile
- Working as a Team: Radical Collaboration
- Multidisciplinary teams
- Familiarity working together
- Leadership buy-in and support
- Discovery: Empathy
- Comprehension - “What Is”
- In-depth Interviewing: Asking the right questions.
- Personas and empathy maps
- Setting up observational
- Discovery: Define
- Outcomes vs Outputs
- Defining Problems
- Understanding Value & Value Realization
- Options: Ideate
- The Brainstorming Process
- More Ideation Techniques
- Solutions Development
- Options: Prototyping
- “What Wows” (Generate and evaluate new product and service concepts through applied creativity)
- Iterative prototyping
- Basics of prototyping
- Delivery: Testing/Evaluation
- “What Works” (Evaluate the economics of product development)
- Assumption Testing
- Learning Launch
- Feasibility (Business)
- Viability (Technology)
- Conclusion
01/01/2024 - 01/02/2024
10:00 AM - 06:00 PM
Eastern Standard Time
USD $1,360.00
02/12/2024 - 02/13/2024
10:00 AM - 06:00 PM
Eastern Standard Time
USD $1,360.00
03/18/2024 - 03/19/2024
10:00 AM - 06:00 PM
Eastern Standard Time
USD $1,360.00